As we reach the 40th anniversary of Live Aid, many articles are being written and CNN is planning a multi-episode documentary about what was inarguably the greatest day in the history of pop music. Ahead of that documentary, and before I or anyone else is prejudiced by what we learn and how it's presented, here's my first-hand account of how the event went down and recollections (and recordedings) of someone who was completely immersed in the event from the moment it was announced:
This was going to be BIG
I'll begin by recalling the scant (by today's standards) coverage of the show's announcement. Remember this was the mid 80's so there was no internet; there were only three TV networks; and even basic cable (which many households still did not have) only provided about 40 channels. Still, it soon became clear that Live Aid (with its overlapping concerts at Wembley Stadium in London and JFK Stadium in Philadelphia) was going to be something huge. Both Band Aid's "Do They Know It's Christmas", the charity record for famine relief in Africa that Bob Geldof had organized in December '84, and the American recording industry's answer, USA for Africa's "We Are the World", were both massive hits that generating millions. Now Geldof was announcing he'd be continuing that momentum by joining forces with American organizers and artists for a one-time music event taking place on two continents. An event that might quite literally include every relevant music artist in the world of pop and rock.
Indeed, Live Aid's lineup read like a who's who of the Top 40. Case in point, the week that Live Aid was announced, George Michael, Billy Ocean, Bryan Adams, Howard Jones, Simple Minds, Madonna, Phil Collins, Sade and Duran Duran all had songs in the Top 20. All would go on to appear at Live Aid. And that was just the tip of the iceberg. Queen, Hall & Oates, The Pretenders, Adam Ant, Black Sabbath, Lionel Richie, The Cars, U2, Mick Jagger... The ever-growing lineup was so much of a wish list and so hard to keep track of, I felt the need to document it in one of my college notebooks and for this article, I went to the Pop Culture Fiend Archives and dug up this old momento.
Note that the "L's" and "P's" specify which venue the artist apeared (London or Philadelphia) and the check mark indicates it was a performance I actually got to see. Looking back now I realize that I most likely copied this list of scheduled acts from one the early announcements in Rolling Stone magazine or an MTV news report. And it's clear it most have been an early announcement, as multiple acts lsted (e.g. Culture Club and Tears For Fears) dropped out and/or wound up not appearing.
MIAs
In addition to Tears for Fears, Huey Lewis and the News were one of the big names that wound up not appearing. Lewis apparently had questions about mismanagement of the "We Are the World" funds and whether the money raised was actually being used to feed the starving Africa. This created controversy with the organizers and Lewis and his band were soon struck from the Live Aid bill. Other notable artists who failed to appear included:
Prince - The purple one was scheduled to be a part of "We Are the World" but missed the recording session, with excuses ranging from his bodyguard getting into a scrape at the American Music Awards earlier that evening, to rumors he just flat out hated the song. Why Prince missed Live Aid is not clear but it's also not very surprising as he was always aloof and mercurial.
Michael Jackson - One of the creative forces behind We Are the World, MJ would miss Live Aid with his publicist giving the excuse that Jackson was "immersed in heavy projects." (Tina Turner would go on to replace him in a planned duet of "State of Shock" with Jagger.)
Cyndi Lauper - Lauper almost took some bad advice and turned down her "We Are the World" invite. In the end, she was talked into by Lionel Richie. Apparently no such persuasion took place for Live Aid, and it's likely Lauper was asked to participate but passed.
Billy Joel - Geldof had a number of counter-intuitive and downright strange ideas for the Live Aid shows. He almost didn't ask Queen, foolishly figuring that their time had come and gone. As for Billy Joel, even with a storied career that at the time already included 11 studio albums, 10 Grammy noms and 5 wins, for Live Aid Geldof purportedly only wanted him to play piano. Joel and his management rightly felt this was a silly waste of his talents and no deal was ever made.
Eurythmics - The popular British duo was set to play but had to bow out of the show when Annie Lennox developed a throat infection.
Yes and Foreigner -- Both bands reportedly wanted in on Live Aid but by the time they asked to participate, the shows were booked solid and the organizers had to start turn them away. It's worth noting that as it grew in size and scope, Live Aid, despite being a charitable endeavor, lost its "come one, come all" vibe. After a slow start, momentum began to build and several artists who had been asked to play changed their answer from "maybe" to "yes". Additionally, more and more artists who hadn't been personally approached were now making calls asking to join. Some of this was fueled by genuine desire to do their part for such a good cause; some no doubt by record companies and artists' reps worried that their clients not being part of the show would diminish their perceived importance in the music world.
One who didn't have to plead for a spot was Bruce Springsteen. Geldof and company wanted him bad, but the latest leg of the Born in the USA tour had recently ended and the E Street Band was enjoying its first break in over 5 months. Springsteen felt it wasn't fair to reorganize everyone on such short notice so he politely declined.
In addition to Prince and Michael Jackson, it's also worth mentioning the multitude of other acclaimed black artists that for one reason or another were not at Live Aid. This list includes Earth Wind and Fire, George Benson, Grandmaster Flash, James Brown, Chuck Berry, DeBarge, Rick James, Kool and the Gang and Donna Summer, as well as "We Are the World" veterans Ray Charles, The Pointer Sisters, Dionne Warwick, Diana Ross, Al Jarreau, Jeffrey Osborne, Sheila E., James Ingram and Stevie Wonder. Chaka Kahn was also notably absent and in the weeks leading up to the event, publicly questioned the lineup's lack of diversity. Geldof fired back, implying that among the black artists he had asked to play the show, there seemed to be a lack of enthusiam and a general "I already gave at the office" attitude. In the end, the show's organizers did feel the need to include more black artists and Run-DMC (who curiously had initially been turned down), Ashford & Simpson, Patti Labelle, and Teddy Pendergrass secured spots.
The Broadcast
In America, coverage of Live Aid was split between MTV and ABC. MTV would begin its broadcast at 7:00 AM (ET) with the Wembley performances; ABC coverage would kick in late in the day and continue through prime time. At least one major New York radio station would simulcast the entire event, which pleased me no end, as in the days leading up to Live Aid, my plans to attend the Philadelphia concert were threatened.
And no, attending Live Aid in person wasn't some pipe dream for me. Philadelphia was just a short two hour ride down the turnpike from my home in north Jersey. What's more, I had tons of family living in Philly and had visited and stayed in the city (sometimes for weeks at a stretch) more times than I could count. Point being, I was familiar enough with the city that it wasn't an intimidating idea to plan on waking up early and making my way to JFK. Unfortunately, I wasn't able to secure tickets, not because they were too expensive (the $35 - $50 cost for a lineup of this magnitude was super cheap even for 1985) but because the process and logistics of buying concert tickets in the mid-80's were perhaps even more frustrating than the fiasco it often is today. First, just knowing when and where tickets were going on sale was a challenge. With no internet/social media, you relied largely on local radio to clue you in, which meant you needed to constantly be tuned in to your favorite station. Then, if you did hear that a record store or other venue would be selling tickets, there was often the rather time consuming and chaotic process of lining up (sometimes days in advance) just to receive a bracelet that would only make you eligible to buy tickets once they went on sale. When that day came, you had to return to the venue, line up all over again and hope tickets didn't sell out before it was your turn. The whole thing was as frustrating and unpalatable as it sounds, and somewhere along the way I missed a step. Live Aid quickly sold out and I was left ticketless.
But not to worry; I had a backup plan. Drive to the Philly show, purchase tickets from a scalper and witness music history.
It didn't quite work out that way. As I anxiously counted down the days to the concert, I waffled and wondered, "What if I drive all the way to JFK and can't find a scalper?" I had never scalped before and didn't know any tips or tricks to purchase tickets this way. Plus, I figured everyone was viewing this show the same way I saw it -- as a once in a lifetime event. In that case, anyone with tickets to sell was going to have a quick and easy job. What if I got to the venue too late and even the scalpers were sold out? Plus the drive from New Jersey to Pennsylvania was going to take at least two and half hours. With the drive back, this meant missing six or seven hours of the concert if I failed to score tickets. The idea of that made me nervous. Add that to the fact that attending the Philadelphia show, as great as that would be, would be at the cost of missing the entirety of the London acts. I pondered my decision and debated making the trip all the way to the night before the show, when by chance, I happened to be out with friends til around 3:00 AM... That settled it. I decided to forego my plan to see Live Aid in person, made it home, set my alarm clock for seven o'clock and hit the sack.
The Live Aid Tapes
Waking up early the next morning for the start of the London show (after barely three hours of sleep) I switched on the small 13-inch black and white TV in my room. I knew from the announced schedule that the first several acts included no one I was particularly excited to see. Status Quo, Style Council, Ultravox, and Geldof's band Boomtown Rats. I dozed for the next couple of hours and finally fully woke up in preparation to see one of my favorite artists at the time, Sting. I tuned in the simulcast, loaded the first of the brand new Maxell cassette tapes I'd purchased especially for this purpose, and started recording. It would be the first of over four hours of live performances I would capture and keep to this day. For literally decades, stereo recordings like this made by me and others would be the only way to relive Live Aid and enjoy these performances again. It would take nearly 20 years (2005 to be exact) before a DVD set of the event would be released. Rather curiously to this day, it seems there's still no CD or other digital audio format release. In light of that, I often weigh my decision not to make more of an effort to attend the concert in person. Seeing the Philadelphia show would have meant sacrificing seeing the London show (until 2005) as well as never having an audio recording to play back. As memorable as actually being there may have been, it would have been a tremendous loss to go through the remainder of my youth (and into my 30's) before getting to enjoy any version of the Live Aid performances again.
London
And so the acts rolled through and scores of memorable moments began.
Sting performed a subdued, acoustic set of Police hits and introduced saxophonist Branford Marsalis, part of his new heavily jazz-influenced band that played on Sting's just released The Dream of the Blue Turtles album.
Phil Collins joined Sting halfway through his set and was equally subdued in his renditions of "Against All Odds", "In the Air Tonight" and "Long Long Way to Go".
Sade stood out with a sultry performance highlighted by "Your Love is King". Though by all accounts she hit the stage before Sting and Phil Collins, MTV's coverage made it appear that her appearance was much later. This was perhaps explained by something I'd learn weeks later: as part of its deal, ABC had purchased the right to block live coverage of several acts — including David Bowie, Elton John and others — until later in the day. This meant that in some instances, artists performances on television were not taking place in treal time.
As morning gave way to afternoon, the London show hit its stride with back-to-back performances by Paul Young (at the time riding high on the charts with "Every Time You Go Away"), Alison Moyet, U2, Dire Straits (their soon to be #1 hit "Money for Nothing" had been released just two weeks earlier) and (drumroll please...) Queen.
Queen
So how great was Queen?... Why are they getting a section of this article all to themselves?... Well, as Queen's participation may have difficult to secure, but once they hit the stage, it was apparent from the start that the band's perfomace was absolutely iconic. Forty years removed, everyone from music historians to casual music fans agree on this.
The best way to describe Queen at Live Aid?... It was like Michael Jordan in his prime. Anyone (even someone who knew nothing about basketball) could watch Jordan for a few minutes on the court and be able to point at him and say with confidence, "Yeah, that guy's the best one out there." That was Queen performing at Wembley that day. Even in a setting where they were measured against the best the music world had to offer, their performance stood above all others. Their set included some of their more recent cuts ("Radio Ga Ga" and "Hammer To Fall") along with signature songs "Bohemian Rhapsody", "We Will Rock You" and "We Are The Champions". Queen is absolutely revered in England (maybe even moreso than the Beatles) and the fans at Wembley proved this yet again. Their energy during the band's performance reverberated over the airwaves, across the Atlantic, and through television screens like mine all over the U.S. If you haven't seen this performance, stop reading and watch it below.
Philadelphia and the Back and Forth Coverage
By the time Queen finished their epic performance, the Philadelphia show was already well underway. Joan Baez had kicked things off by rather ridiculously proclaiming to the crowd, "This is your Woodstock!" Sorry Joan, Woodstock was a seminal event in music and concert history, but Live Aid played out on a world (not just an American) stage, reached a far greater audience of 1.5 billion, had a much more important cause fueling it, and greater participation (i.e., more acts). You measure Woodstock by who was there; you think about Live Aid and ask, "Who wasn't there?" No offense Joan, but compared to Live Aid, Woodstock was just a backyard hootenanny.
As I went about swapping in fresh cassette tapes into my stereo, I knew I was recording something historic. Something to be kept and treasured for all time. One of the first Philadelphia acts I captured were the Beach Boys, who finished their fun set with "Surfin' USA". With the Philly show going and now two concerts to cover (plus the aforementioned ABC deal that blocked coverage of some acts until later in the day) MTV's hand was forced and the network began taking libertties with regard to performances on two continents overlapping and how to cover them. This resulted in times when only part of an artist's set was broadcast before the network would cut to someone (or something) else -- a fact I discovered with the 2005 DVD release. I along with millions of viewers around the world never knew that we missed songs by Sade, U2, and others. Even more disappointingly, some artists' performances (like Run-DMC, George Thorogood and REO Speedwagon) received little or no coverage at all.
But back to the show... Shortly after the Beach Boys, I was able to catch the entireity of David Bowie (back at Wembley), The Pretenders (who, after Queen, might have given my favorite performance of the day) and Elton John. The latter was quite memorable for his reunion with Kiki Dee on "Don't Go Breaking My Heart" and his team up with George Michael on "Don't Let the Sun Go Down on Me". This was one of, if not the, first time the two had performed the popular power ballad in public. Michael's soaring vocals took the song to a different level, and six years later a studio version would be released that hit #1 on charts across the world.
And this brings us to back to U.S. for Madonna.
Oh yes, Madonna... I have some interesting backstory and distinct memories to share regarding her appearance at Live Aid... but I'll save that for Part II.
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